New commitment reinforces KFC’s strategic vision to implement more sustainable plastic-based packaging options in the future
Johannesburg, South Africa, June 20, 2019- Last night at the Origins Centre at Wits University, KFC South Africa made a mark in history by officially announcing the removal of plastic straws in over 900 restaurants across South Africa, helping to eliminate 60 million plastic straws a year. This move forms part of a new global sustainability commitment from the business that all plastic-based packaging items will be recoverable or reusable by 2025.
KFC AFRICA COMMITS TO ELIMINITATING PLASTIC STRAWS IN ALL 900 RESTAURANTS BY JULY 1
This commitment supports KFC’s long-term plan to implement a more sustainable packaging strategy in its restaurants – by developing a roadmap for using sustainable packaging options –building on the progress of plastic straws. In addition to this, and as part of its ongoing efforts to adopt more sustainable practices, the brand has already removed disposable plastic beverage cups from its KFC head office.
“As a global brand that operates in 900 restaurants in South Africa, KFC can have a real impact on how the industry approaches single-use packaging. With environmental sustainability as a core aspect of how we do business, this commitment represents a public acknowledgement of the start of our journey as KFC to address these issues to have a positive effect on our environment. In South Africa we have secured a local supplier for our paper straws, stimulating local business, and economies, ” remarked Thabisa Mkhwanazi, KFC Africa's Public Affairs Director.
“Additionally, while we are aware that KFC joins an already existing global war on plastic, but as a fast food giant, we are doubly aware of the sheer scale of our business to be able to profoundly impact the narrative on plastic.”
“The Origins Centre is excited to collaborate with KFC. The significance of Origins is sharing the evolution of mankind, and so it is fitting that they are here today to mark this evolution in their business, and we applaud their move. Off the back of World Ocean Day, this is a fitting announcement as we know plastics significantly impact our environment. We have been happy for KFC to erect an exhibition here at Origins that will be on display for 2 months to mark the final straw and raise awareness and educate on the use of plastics and its impact,” says Amanda Esterhuysen, Origins Museum Director.
As one of the leading QSR brands in the industry, KFC remains committed to embarking on initiatives that uphold environmental standards in the communities where they operate. They therefore believe it’s their responsibility to take the necessary measures and implement practices that will ensure the reduction of their environmental impact as much as possible.
“This moment in our history is just the beginning. It started with the straw. This is our final straw,” concludes Mkhwanazi.
You can learn more visit: https://kfc.co.za/ourstory/ourblog/2019/june/its-the-final-straw
About KFC South Africa
KFC has been in South Africa for over 45 years and has around 914 restaurants across the country. The first KFC restaurant to open in South Africa was in 1971 in Orange Grove, Johannesburg. KFC is the leading Quick Service Restaurant (QSR) brand in South Africa, with just under a third of market share, according to Brand Image Tracker. KFC serves more than 20 million customers a month, and we work hard to ensure that no matter which of our 914 restaurants they walk into, they will get that distinctive KFC flavour and have a great experience. KFC’s Original Recipe® Chicken was first made by Colonel Harland Sanders in 1940 when he perfected his secret recipe of 11 herbs and spices at his restaurant in Kentucky. Today, KFC is the world's most popular chicken restaurant, still preparing our chicken with the Colonel’s secret recipe to his exacting standards. Every KFC restaurant follows the same global processes and procedures to make sure that our customers get great tasting food, every time. KFC sources all chicken locally, from the same suppliers that supply South Africa’s favourite premium retailers.
About KFC Africa
The KFC Africa business operates through a company called KFC (Pty) Ltd, across South Africa and Africa. KFC has successfully opened over 180 restaurants in 17 countries outside of South Africa, and in new African markets. Our restaurant managers and team members across Africa have been trained to KFC international standards and have followed the same international training curriculum, which has brought us success in over 136 countries worldwide.
About Origins Centre
Origins Centre is a museum that offers a unique and interactive experience of southern Africa’s rich art heritage. The museum is home to an extensive collection of original rock art (curated by the Rock Art Research Institute, Wits) and also showcases contemporary artworks inspired by Africa’s heritage and history. Take a journey of discovery from the beginning of humanity in Africa, through the history, symbolism and technology associated with southern African rock art traditions. Come and explore! Visit www.wits.ac.za/origins and follow us on social media to find out more.
For more queries:
For images & more information contact:
Edelman South Africa Public Relations Lead
Mobile: 076 772 4898
Landline: 011 504 4000
Corporate Communications Manager, KFC Africa
Mobile: 076 230 7878
Landline: 011 790 9103