Dashing Through the Snow in KFC Head to Toe

KFC UK&I DROPS FIRST EVER LINE OF MERCH, JUST IN TIME FOR CHRISTMAS

• Featuring limited edition Christmas jumpers, tees, sweaters and accessories, the range embraces iconic KFC visuals to transform your winter wardrobe

• Launching today, the collection will be available across the UK & Ireland, via the KFC Store

• Portion of sales to go to Comic Relief through the KFC Foundation

London, United Kingdom, November 19- We know our fans have been waiting patiently - did you really think we were going to let you down? Never. We’ve been pecking away in the background to bring you the freshest threads, and believe us when we say, it’s a vibe. If you get one thing on your wish list this Christmas, you’ll want it to be from KFC’s first ever, limited-edition merch line.

The new collection is set to include four fully festive designs, each representing relaxed style, whilst embracing comfort and luxury.  All we can say is Father Christmas won’t be the only one donning the red and white this year.

For those wanting to flex that Winter 2020 lockdown look, we’re offering an entire streetwear range. Inspired by vintage KFC slogans and classic iconography, this collection will bring oversized tees, hoodies, sweatshirts, tote bags, beanies and bobble hats for true KFC fans.

You’ll be able to shop the new range on the KFC Christmas store from November 19th. 10% of sales will go directly to our partner, Comic Relief to support young people across the UK fulfil their potential.

Make sure to keep your eyes peeled as we’ll be launching more items in the coming weeks.

ENDS

NOTES TO EDITORS

For more information and photography please contact:

E:  anna.vandenberg@freuds.com 

T: +44 7884 550 343

About KFC:

In 1952 Colonel Harland Sanders opened the first KFC restaurant in Utah. Since then, his perfectly crafted Original Recipe chicken and its secret recipe of 11 herbs and spices has become famous all over the world, and today we have over 900 restaurants across the UK and Ireland.

The Colonel was all about doing things the right way. That means our chicken is delivered fresh from farm to restaurant in 48 hours. It’s prepared carefully by hand in-restaurant by trained cooks, using the very best chicken reared to strict welfare standards. In July 2019 we took the next big step in our welfare journey and signed up to the Better Chicken Commitment, a set of six criteria that have been designed to improve the lives of all chickens within the KFC supply chain, by 2026. That’s what makes our food so finger lickin’ good.

The right way also means serving fresh proper food, packed with flavour. So, we’ve worked hard to make nutritional improvements across our menu, so our fans have as much choice as possible, and we’ve committed to removing 20% of calories per serving by 2025.

The Colonel also believed in feeding promise, wherever it’s found. So that’s why we invest heavily in the development and careers of our 27,000 employees – we were the first restaurant to launch an honours degree. And since its 2015 launch, our KFC Foundation has paid out grants totalling £5 million to our charity partners who are passionate about developing and nurturing young people across the country.

To find out more about us visit www.kfc.co.uk, or follow the Colonel on Twitter @KFC_UKI and Instagram @kfc_uki.

About Comic Relief:

Comic Relief is a UK charity with a simple purpose -to create a just world, free from poverty. Comic Relief does this by funding and investing in amazing organisations across the UK and around the world to tackle some of the key issues of our time. Since 1985, Comic Relief has raised over £1.3 billion. That money has helped, and is helping, to improve countless lives. For information about Comic Relief and the work it carries out, please visitwww.comicrelief.com.

Comic Relief is the trading name of Charity Projects, registered charity 326568 (England/Wales); SC039730 (Scotland)